Ask any technologist what has changed most in their day-to-day work over the past two years, and you’ll likely hear the same answer: expectations. In line with the estimates provided by Exploding Topics, the most visited AI platforms in 2025 rival the biggest names in SaaS. Canva alone sees more than 278 million visits per month, dwarfing traffic for many enterprise solutions. DeepL, QuillBot, ChatGPT, and Google Gemini round out the top five, with tens of millions of monthly users.
For everyday users, these platforms make work faster and easier. But for tech professionals, they set the benchmark. The expectations your colleagues now bring to internal systems and enterprise apps are shaped by the tools they use in their browser tabs. That reality comes with direct implications for how you build, integrate, and maintain technology.
1. Canva - 278 million monthly visits
Canva has grown from a design tool into a full AI-powered creative suite, capable of building presentations, rebranding assets, or spinning up campaigns in seconds. Its success comes from one core principle: making design frictionless. For engineers and IT teams, the implication is that usability has become a non-negotiable metric of performance. Employees will benchmark internal tools against Canva’s ability to collapse the distance between idea and execution.
2. DeepL - 137 million monthly visits
DeepL’s reputation is built on precision. Its translations across 31 languages often surpass those of competitors, offering context-aware grammar and natural phrasing. That’s why it’s become the default for multilingual work. For tech professionals, global readiness is now the baseline. Internal systems, from customer portals to compliance documentation, are expected to handle multiple languages without extra steps.
3. QuillBot - 90 million monthly visits
QuillBot is the AI engine for many it writing across the globe, shaping communication for millions of users. By rephrasing, summarizing, and adjusting tone, it quietly elevates the quality of communication for millions of users. The implication for enterprise platforms is that content quality should improve in real time. Users don’t want tools that simply record what they type; they expect them to help sharpen it.
4. ChatGPT - 77 million monthly visits
ChatGPT remains the most versatile of the lot, used for coding, research, brainstorming, and customer support. Its biggest contribution isn’t a specific feature, but the way it has normalized conversation as an interface. That shift has consequences. Users are losing patience with layered menus and rigid input fields. They want systems where they can ask, refine, and iterate.
5. Google Gemini - 47 million monthly visits
Gemini brings multimodality into everyday use. Integrated into Google Workspace, it enables professionals to seamlessly transition between text, images, and code. This points toward the next major shift: single-mode systems will soon feel outdated. Professionals now expect to interact with data, documents, and visuals in the same environment.
The Bigger Picture
The benchmark isn’t last year’s enterprise release. It’s Canva’s speed, DeepL’s precision, QuillBot’s polish, ChatGPT’s accessibility, and Gemini’s multimodality. Meeting that bar is the new mandate for technology teams in 2025.