Checklist

How Does Your Retail CX Rank?

Shoppers expect seamless, personalized journeys across every channel. If your customer experience is riddled with friction—whether at login, checkout, or account recovery—they’ll abandon their carts and turn to competitors. This checklist helps retailers benchmark their CX and uncover gaps that may be costing them revenue and trust.

With this checklist, you'll be able to:

• Evaluate login, checkout, and account recovery experiences for friction points
• Assess how well you unify and personalize customer profiles across systems
• Identify opportunities to implement passwordless, low-friction, and risk-aware access

The strongest retailers know that better CX drives higher lifetime value. Download the checklist to see how your retail CX ranks and where to improve.

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